Equity for Children FWS Social Media and Outreach Assistant

Join The New School 

At The New School, we redefine the boundaries of education, creativity, and innovation. Founded in 1919 and located in the heart of New York City, we are home to over 9,000 students from over 100 countries, offering more than 135 degree and diploma programs across our renowned colleges, including Parsons School of Design, The New School for Social Research, Eugene Lang college of Liberal Arts, Parsons Paris, and the College of Performing Arts. Our progressive, interdisciplinary approach has earned us recognition as one of the most forward-thinking institutions in the world.

Position/Role Overview

Equity for Children/Equidad para la Infancia (EFC), a center within the Studley Graduate Program in International Affairs (SGPIA), is a pioneer and leader in the movement for equity through direct action and support of
initiatives and programs that advance the agenda of children’s rights and wellbeing. We work to advance equity for children by creating and disseminating research about policies affecting the most underserved populations and programs that raise innovative solutions. We engage with children and youth to help shape responsible future leaders who realize the importance of equity-focused policy for themselves and for society in general.

Founded in 2006 by SGPIA Professor Alberto Minujin at The New School, the program provides a global knowledge acquisition tool for policymakers, academics, students, practitioners and all those working to better the lives of children in need. With a presence in New York, Buenos Aires and Mexico City, Equity for Children
sponsors independent, critical thinking and debate, original research, teaching and events in person and through its websites in English, Spanish and Portuguese, encouraging shared conversation, vision and knowledge for all those involved in children’s rights. Reporting to EFC’s Associate Director, the Social Media and Outreach Assistant will focus on developing the social media and online presence of EFC. Additional tasks may be requested to assist with the general communications strategy of the organization.

CORE CAPABILITIES, PRIMARY DUTIES, AND RESPONSIBILITIES

Tasks may include the following, and specific deliverables will be further identified:
I. Social Media & Websites

• Manage and post given articles and links on EFC Social Media (Facebook, Twitter and Linked In) at least once per week on each account.

• Track number of hits, users, likes, followers, friends, and other metrics on a regular basis (once a week or month).

• Propose strategies to improve social media presence and track metrics.

• Post EFC website content on our WordPress sites to drive followers.

• Help with specific dissemination strategies on social media (i.e., for new research or an event).

• Collect and compile monthly strategic website and mass mailing metrics.

• Provide metrics analysis to pull out recommendations and best practices to increase outreach.

II. Assist with documenting events for the EFC website

As needed:

• Live post via social media.

• Take photos and notes.

• Prepare write-ups for the website.

• Conduct short video interviews.

QUALIFICATIONS

• Interest in children’s rights.

• Verbal and written fluency in English and Spanish, preferred.

• Technologically capable and experienced with WordPress and HTML; social media platforms expertise with Facebook, Twitter, Instagram and LinkedIn.

• Some knowledge of graphic design platforms (Photoshop, Canva, etc.) preferred.

• Some knowledge of video production preferred.

• The ability and commitment to work for the agreed hours and days, and to be responsive with communication, and responsible with their duties.

WORK MODE

• Hybrid/Split - Employees hired for this position have regularly scheduled, consistent percentage of time on campus (ex 1-4x/week) and also work some of the time remotely. #LI-DNI

HOURLY RATE

$18/hr

WHY JOIN US?

This is an extraordinary opportunity to work closely with a visionary leader and contribute meaningfully to a forward-thinking institution that’s reshaping the future of higher education. You’ll be at the nexus of strategy, operations, and innovation in a role that grows with your impact.

We are an equal opportunity employer and do not discriminate in hiring or employment on the basis of race, color, creed, religion or belief, national or ethnic origin, citizenship status, marital or domestic partnership status, sexual orientation, sex, gender identity or expression, age, disability, military or veteran status, or any other characteristic protected by federal, state, or local law. The New School recognizes and values the benefits of a diverse workforce.

Responsibilities:

Reporting to EFC’s Associate Director, the Social Media and Outreach Assistant will focus on developing the social media and online presence of EFC. Additional tasks may be requested to assist with the general communications strategy of the organization.